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Large Popcorn Kettle

Large Popcorn Kettle

DELFINO is from Japan and is Disney's global procurement strategic partner. Its flagship healthy popcorn has reached cooperation with more than 3,000 offline large-scale supermarkets, hypermarkets, and fast-moving food and beverage chains in China. Shizuo Kiyotaki, chairman of Japan's Okura Consortium, a major shareholder, declared that he hopes to "further drive the influence of existing brands in China by expanding the categories of goods sold in China."

Product Introduction

Since 2013, DELFINO has started research and development of healthy popcorn products and purchased imported large popcorn kettles; there are currently 10 flavors of products, including 5 sweet and 5 salty flavors. In addition to the classic flavors of caramel and cream, There are also popcorn with concentrated juice, spicy lobster and other unique products.

It is understood that Defino comes from Japan and is invested by Softbank of Japan. The main shareholders include Shizuo Kiyotaki, chairman of the Okura Foundation of Japan, the president and vice president of MARUHAN, a Japanese slot machine entertainment company, Han Yu, brothers Han Jun, Japanese semiconductors, and electronic parts. Kunio Suki, chairman of distribution giant FUJIELE, and the Zheng family from Thailand, the 14th Chinese chaebol in Asia. Based on the production concept of "providing customers with healthy food", the company strictly selects high-quality American corn, and is the first to introduce the world's most advanced popcorn equipment (large popcorn kettle) from the United States, and adopts AIR-POPPED air-exploded non-fried manufacturing process to produce The original nutrition of corn is retained to the greatest extent, and the healthy popcorn rich in dietary fiber gets rid of the unhealthy factors of high oil and sugar in traditional popcorn in one fell swoop. Because of the strict and demanding quality control of each process of popcorn from raw materials to finished products, Defino has been the designated supplier of pattern design and products for Walt Disney Company and Disneyland in China and Japan for many years, and has become Netease Yanxuan, Netease Kaola exclusive OEM. In addition, Defino has also reached cooperation with various large-scale commercial supermarkets, hypermarkets, and fast-moving food and drink chains offline, and has carried out a high degree of integration in brand cross-border marketing. 》, the Himalayan series of products under Nature Hall have won unanimous praise from users, and have in-depth marketing connections with online high-quality Internet brands, using its large-scale operations and mature market channels to cooperate with the Disney brand, with Shanghai as the base Radiating across the country, it plans to create a new benchmark for healthy popcorn business in the domestic fast-moving food market.

 

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